We are well-acquainted with the many creative uses of the shipping container, like restaurants, clinics and offices. This negosyo idea is called a Boxpark — a pop-up shopping mall planned for launch this summer in London that’s created out of no fewer than 60 shipping containers. I am thinking of a super tiangge for this here in the PHilippines.
To give you more idea, the Boxpark is slated to appear in London’s Shoreditch area this August, Boxpark will house more than 50 small stores in a two-story structure constructed on Bishopsgate Goods Yard, a former railway site that’s been unused for more than 40 years. The site isn’t scheduled for development for several years still, so Boxpark’s temporary solution works well for all parties. Conceived by Roger Wade — creator of the Boxfresh brand as well as fashion brand consultancy Brands Inc. — in partnership with real estate developers Hammerson and Ballymore, Boxpark will focus on small, independent brands that are hand-selected and offered space by invitation only. The result will be a mix of international fashion, arts and lifestyle brands along with galleries and cafés.
Pop-up stores have been around for some time like tiangges here in the Phillipines, but it’s a change to see this concept applied to an entire pop-up mall in a modern and attractive way and its movable too which reduces the risk of wrong location or saturated market already.